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Clearly communicate Recreation program costs and schedules

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Issue

Online Recreation information does not clearly outline schedules and prices for the various City pools. This makes it confusing to citizens looking to use the facilities or sign up for memberships.

Status: Completed

Changes made

To help streamline the online content, all schedule pages including swimming schedules are linked to the corresponding rates and fees pages. This makes it easier for users to find the schedule information and associated costs.

Outcomes

Customers now save approximately 1 minute of time when looking for rates and fees when browsing drop in schedules. The direct link makes it quick and easy to click to instead of using the calgary.ca search feature to find the desired content. While 1 minute per user may not seem like a lot, Recreation’s schedule pages saw 461,429 visits in 2014. Customers looking for schedules and rates and fees now save time upon each visit.